gimmicks

英 [ˈgɪmɪks]

美 [ˈgɪmɪks]

n.  (为引人注意或诱人购买而搞的)花招，把戏，噱头
gimmick的复数

柯林斯词典

• N-COUNT （引人注意或关注的）噱头，花招
  Agimmickis an unusual and unnecessary feature or action whose purpose is to attract attention or publicity.
  1. It is just a public relations gimmick...
     这只不过是一种公关伎俩。
  2. The exhibition is informative, up to date, and mercifully free of gimmicks.
     这个展览既能让人增长见识，又紧跟时代前沿，而且幸运的是没有华而不实的东西。

双语例句

• A perfectly rendered reality TV show atmosphere, reusing all the gimmicks of the genre!
  完全变得现实电视节目氛围，重用所有噱头的体裁！
• They sound more like Mission Impossible and Star Trek gimmicks than weapons.
  它们听上去象是一个不可能的任务和星际旅行中的小机关而不是武器。
• As Paul Johnson, director of the Institute for Fiscal Studies, has also noted, a tax system devoid of principles and rife with gimmicks is unpredictable and so a source of damaging uncertainty.
  伦敦财政研究所（instituteforfiscalstudies）所长保罗约翰逊（pauljohnson）也指出，一套缺乏原则、充满欺骗的税收体制是不可预测的，因此也造成了具有破坏性的不确定性。
• He is full of gimmicks.
  他很有手腕儿。
• I developed a system for sharing sales gimmicks that worked.
  我建立了一套制度，让所有业务员共享行之有效的销售策略。
• Well-worn horror tropes also have provided a laundry list of gimmicks filmmakers need to work around& or use to misdirect audiences anew.
  已经被用滥的恐怖手法也提供了一长串电影导演需绕开或者用来重新误导观众的招数。
• My advice to job seekers is to stop with the tricks and gimmicks and figure out ways to show your value.
  我对求职者们的建议是停止这些噱头、把戏，想办法展现你的价值。
• By this, I mean they use too many gimmicks, have too much color and generally overwhelm the viewer.
  这，我的意思是，他们使用太多的噱头，也有许多颜色和一般风靡观众。
• During their height, drive-ins used attention-grabbing gimmicks to entice even more people to become patrons.
  在他们的身高，驱动程式使用注意抢占噱头，以吸引更多的人成为顾客。
• A flashy expensive car with all sorts of gimmicks like self-winding windows.
  装置有各式小革新如自动升降窗的豪华昂贵汽车。