ploy

英 [plɔɪ]

美 [plɔɪ]

n.  计谋; 策略; 手法; 花招

复数：ploys　过去式：ployed　

GRE

Collins.1 / BNC.9604 / COCA.11458

牛津词典

noun

• 计谋；策略；手法；花招
  words or actions that are carefully planned to get an advantage over sb else
  1. a clever marketing ploy
     机智的销售策略
  2. It was all a ploy to distract attention from his real aims.
     那全是障眼法，借以转移对他真实目的的注意。

柯林斯词典

• N-COUNT 计策；计谋；手段
  Aployis a way of behaving that someone plans carefully and secretly in order to gain an advantage for themselves.
  1. Christmas should be a time of excitement and wonder, not a cynical marketing ploy.
     圣诞节应该是兴奋和美妙的时刻，而不该是一种肆无忌惮的营销策略。

英英释义

noun

• a maneuver in a game or conversation
  Synonym:gambitstratagem
• an opening remark intended to secure an advantage for the speaker
  Synonym:gambit

双语例句

• It's such an obvious ploy for attention.
  这吸引注意力的伎俩太明显了。
• Christmas should be a time of excitement and wonder, not a cynical marketing ploy.
  圣诞节应该是兴奋和美妙的时刻，而不该是一种肆无忌惮的营销策略。
• Fox responded quickly, saying that it has negotiated in good faith, and called Cablevision's claims a "ploy" to get the government to step in.
  福克斯迅速作出反应，说谈判是真诚，并且声称有线电视的主张是一个“策略”，希望得到政府的介入。
• Russia's friendship with China is not just a ploy by their elites.
  俄罗斯和中国的友谊不仅仅是它们的精英所布下的策略。
• The Iraqi regime has used diplomacy as a ploy to gain time and advantage.
  伊拉克政权一直利用外交作为争取时间和优势的策略。
• Mr Moore, a former ACT health minister, said it might be questioned whether the ploy was promotional, but highlighted the industry's latest of a series of desperate tactics.
  摩尔先生是ACT的前卫生部长，他说，这种做法是否是促销宣传可能会受到质疑，但这种做法突出了烟草业不顾一切的系列最新策略。
• What odd psychological ploy does Leoben conoy use against Kara Thrace while she's his prisoner on new caprica?
  当里奥本寇诺依在新卡布里卡将卡拉瑟瑞斯囚禁的时候，他用了什么古怪的心理策略？
• In one sense, this is a dangerous ploy.
  从某种程度上说，这是一个危险的策划。
• This ploy can take all sorts of seemingly innocent guises.
  这种策略可以采用各种看上去似乎无害的伪装。
• If it's been a while since your base pay was adjusted, this ploy might work.
  如果你的基础薪水调剂之后有一段时光了，这个策略可能会奏效。